Genuine GM Rewards

Earn rewards when you choose collision and powertrain parts from Genuine GM Parts.


Earn Genuine GM Rewards through the purchase of GM OE powertrain and collision parts. There’s no paperwork, your rewards never expire, the redemption of rewards is on your terms, and you get 24/7 access to your account. Points are earned based on a percentage of the list price, and they are redeemable for rewards such as debit cards, electronics, travel, and even GM vehicles


Step 1: Receive email invite to earnPOWER from your associated dealer. Click the link in the email to log in to earnPOWER and start enrollment.
Step 2: Fill in fields and create a password to create and view your earnPOWER profile.
Step 3: From the earnPOWER home page, you can add employees to your account, share earnings by program, and track your points using the Toolkit link at the top of the page.

For any issues navigating the earnPOWER tool, please contact the earnPOWER help desk at 888-639-2967.

Collision parts REWARDS

CollisionLink® Shop users are eligible for enrollment in the Genuine GM Rewards program to earn rewards on select collision parts and components from Genuine GM Parts. From lighting assemblies and doors to mirrors and wheels, collision shops enrolled in the Genuine GM Rewards program receive back 2 percent* of the list price on purchased collision parts. Not a CollisionLink Shop user yet? It’s easy and free to enroll at Check out the FAQ for even more information on the Genuine GM Rewards program.

Lighting Assemblies, Doors, Mirrors, and Wheels* Reward
Estimate Written as non-OE Part (Aftermarket Part
Conquested to GM OE)
2% of List Price
Estimate Written as OE Part
  • *Reward qualifications:
  • Insurance estimates only
  • Last two model years excluded
  • Exclusive to CollisionLink® users
  • Excludes orders paid on 100% OE rebate programs
  • (APN, Axalta, and Dealer Body Shops)

Powertrain parts rewards

Shops enrolled in the Genuine GM Rewards program earn rewards points whenever they choose powertrain parts and components from Genuine GM Parts. Each point earned on engines, transmissions, and transfer cases translates into $1 in rewards.

Product Reward
Engines & Transmission Assemblies* 50 points each
Transfer Cases 25 points each
Powertrain Component Parts** 4% of List Price
Radiator Assemblies 2% of List Price

*Excludes Chevrolet Performance Engine and Transmission assemblies.
**Excludes hybrid batteries and parts on national control.

Already enrolled?

Already enrolled?